Tourism in Somerset

Discover more about the work of the Somerset Tourism Partnership (STP), which is working on your behalf to develop the tourism product and promote Somerset to visitors.

What's New

Download the Latest Minutes

Get the latest info from the Somerset Tourism Partnership Management Group, which meets regularly...

School Holiday Dates

Find the school holiday dates for the forthcoming year and plan your year ahead...

Somerset Tourism Key Facts

Somerset's tourism industry plays a vital role in the county's economy. The key facts below show just how important it is.

Visitor Spend

Total visitor spend £966 million
Day visitor spend £568 million
Overnight visitor spend £383 million

Employment

8% of Somerset's total employment
19,000 FTE's
26,000 actual jobs

Visits to Somerset

Total number of trips approx 16 million
Day visitor trips over 13 million
Staying visitor trips over 2 million
10 million nights spent in Somerset